Ecosystems are not just found in nature. They are also developed through technology and in this case, the internet. When people gather online to form a social connection, there is bound to be an ecosystem that results from the communications and collaborations. These ecosystems have value in and out of the internet, and can create a means for people to work together in a professional setting. Because many people gather in online forums, it is important to analyze the amount of information that is transmitted.
- While social media platforms garner the lion’s share of community-propelling budget efforts, one community builder asserts that such sites constitute a mere portion of the community ecosystem.
- Customer communities place undue weight on the customers themselves, potentially breeding resentment.
- Customers also constitute an unsustainable resource and should never be relied upon for a long-term solution.
“When the Executive mindset shifts to “value producing”, the aperture of community strategy widens to a rich set of possibilities: community advocacy programs, open innovation, peer to peer mentoring, complex content sharing, co-design of products and much more.”