Facebook Groups may be free on paper, but they can extract a bitter cost in terms of missed opportunities, inadequate tools and functionality, a lack of SEO traffic and other shortcomings. Facebook Groups are not very flexible or adaptable, and it is hard to tailor them to your community’s changing needs, or to treat users differently based on past contributions. The lack of access to SEO traffic also deprives you of a key resource for long-term communities. These can result in lost knowledge and drifting members — and the amount of money you’ll save just isn’t worth these kinds of costs.
- Facebook groups can be expensive when members make changes that are relevant but fail to tell the Administrator about it.
- If an administrator cannot move to a better platform when it is evident that they have outgrown the group, it has become expensive.
- Administrators have to be able to design an onboarding journey for newcomers so that they can grow up to become top members otherwise the group is not worth it.
“You’re paying for it in missed opportunities, lost knowledge, and the members who drift away from the noise.”
Read more: https://www.feverbee.com/facebookgroups/