With each passing week, your nonprofit organization is losing ground in the fast-paced world of digital identity. When your costly website looks like a brochure, no one will take your seriously. Consider these seven strategies to flesh out your marketing plan in this day when more than half of purchases are made on handheld devices.
- Social media is powerful.
- The way people give is changing.
- Nonprofits must adapt to social media platforms to raise funds successfully.
“Traditional marketing and fundraising efforts just aren’t enough to attract and retain support anymore. We have engage in the places our supporters are interacting and in ways that are meaningful to them”